CASE STUDIES
Proven Track Record of Success
Proven Track Record of Success
Simon has partnered with numerous brands to develop bespoke customer acquisition programs that deliver results and exceed expectations. Our team has the experience, depth, and versatility necessary to help you achieve your goals.
Simon Media & Experiences has a long-standing partnership with Disney to drive awareness and engagement for major film releases, both in the lead-up to and during launch. Through immersive, high-impact media placements across Simon’s premium portfolio of shopping destinations, Disney connects with millions of moviegoers and families in contextually relevant environments.
Simon Media & Experiences partnered with Mercedes-Benz to create a
high-impact presence across its portfolio, leveraging on-mall digital media
to reach a broad and diverse audience. This strategic collaboration in the automotive category showcased the brand’s innovation and luxury appeal through dynamic, high-visibility placements across digital ad panels, and large-format screens—effectively engaging shoppers of all demographics
at key moments along their path to purchase.
Simon Media & Experiences partnered with Humana to deliver a culturally resonant campaign that connected with diverse audiences across its national portfolio. Leveraging on-mall digital ad panels, the insurance brand engaged shoppers in high-traffic areas with inclusive, multilingual creative that reflected the needs and values of multicultural communities—effectively driving awareness and consideration in a trusted, community-centered environment.
Ray-Ban partnered with Simon Media & Experiences to sponsor multiple
on-mall and digital assets, creating a cohesive, high-impact presence across key properties. The campaign engaged consumers through bold creative, strategic placement, and clear calls to action that encouraged visits to
Ray-Ban stores. By leveraging Simon’s retail environment and shopper audience, Ray-Ban successfully drove awareness and inspired in-person shopping during peak traffic periods.
Opportunities include:
• Elevator Wrap
• Pylon
• Sky Banner
• Digital Ad Panels
• Large Format Boards
• Britewall
Simon teamed up with Marriott to promote its loyalty program and a
seasonal sweepstakes, using custom QR codes to drive engagement and track enrollment across a multi-mall campaign featuring digital displays and static standees—ultimately exceeding enrollment goals and outperforming CTV and digital channels.
Opportunities include:
• Digital Ad Panels
• Standee
• Large Format DigitalBoards
• Retail Media Network
Simon and Theory partnered to boost sales through prospecting, retargeting, and creative testing. Simon’s Audience helped lift sales and brand awareness, while in-store traffic was tracked using media spend and access points at Theory locations.
Opportunities include:
• Email Marketing
• Social Media
• Large Format DigitalBoards
• Food Hall Network
• Digital Ad Panels
• Standees
• Retail Media Network