INTRODUCING
Turning Real-World Consumer Behavior Into Measurable Business Impact

Simon Media Network combines Simon's portfolio, first-party consumer intelligence, and integrated media capabilities to help brands reach high-intent consumers and understand how campaigns influence real-world outcomes.

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ENGAGE CONSUMERS

WHERE REAL LIFE
HAPPENS

Every day, millions of consumers visit Simon destinations to shop, dine, discover new brands, spend time with family and friends, and engage in experiences that shape purchasing decisions. Simon Media Network turns those real-world moments into audience intelligence, helping advertisers identify, reach and engage consumers on property and across the platforms where they discover, consider, and buy.

From Gen Z to Baby Boomers, Simon reaches consumers across life stages, demographics, interests, and purchasing behaviors. This breadth enables brands to connect with highly engaged audiences across a wide range of categories and measure the real-world impact of those connections.

ENGAGE CONSUMERS

BUILT FOR THE
REAL WORLD

Traditional retail media networks are built around purchases within a single retailer or channel.  Simon Media Network provides a broader view of consumer behavior across an ecosystem of shopping, dining, entertainment, and lifestyle experiences.

By understanding how consumers move across the real world, brands gain insight into not only what people buy, but where they spend time, what captures their attention, and how media exposure influences visitation, engagement, and commerce.

CONSUMER INTELLIGENCE AT SCALE

MEASURABLE

BUSINESS IMPACT

Powered by Simon's first-party consumer intelligence, Simon Media Network delivers a fully connected, transparent view of performance, designed to prove real-world impact and business outcomes at every step.

True control group holdout, standard on every campaign
Incrementality proven across visits, transactions, and engagement
Privacy-safe clean room, powering measurement end to end
Cross-channel, unified performance reporting

FAQs

How does SMN source its data?

SMN draws on signals across how people move, shop, and engage: location intelligence on and off property, authenticated loyalists through Simon+®, purchase behavior across categories, and online activity that connects digital intent to in-store action.

What channels can advertisers use through SMN?

SMN draws on signals across how people move, shop, and engage: location intelligence on and off property, authenticated loyalists through Simon+®, purchase behavior across categories, and online activity that connects digital intent to in-store action.

What kinds of advertisers can use SMN?

SMN draws on signals across how people move, shop, and engage: location intelligence on and off property, authenticated loyalists through Simon+®, purchase behavior across categories, and online activity that connects digital intent to in-store action.

How does SMN report on campaign performance?

SMN draws on signals across how people move, shop, and engage: location intelligence on and off property, authenticated loyalists through Simon+®, purchase behavior across categories, and online activity that connects digital intent to in-store action.

WAYS TO WORK

WITH SIMON MEDIA NETWORK

Whether advertisers prefer direct control or hands-on support, Simon Media Network offers flexible ways to activate, measure, and optimize campaigns.

Self Service

For brands and agencies that want direct control, self-service provides access to Simon audiences and measurement capabilities while allowing advertisers to manage campaign execution through their own teams.

Managed Service

For advertisers seeking a more hands-on approach, Simon Media Network serves as an extension of the client’s team, supporting strategy, creative, activation, optimization, and measurement from end to end.

READY TO PUT REAL-WORLD CONSUMER
INTELLIGENCE TO WORK?

TALK TO OUR TEAM